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Shopify Integration

Shopify Analytics
Beyond Built-in Reports

Connect Knowi to your Shopify store in minutes. Pull orders, customers, products, and inventory data, then join it with any other source for a complete picture of your business.

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Knowi Shopify analytics dashboard showing revenue, orders, top products, sales by category, checkout funnel, and regional breakdowns

Every Data Point from Your Store

Knowi pulls directly from Shopify's API. Here is what you can analyze.

Orders and Revenue

Total sales, average order value, refund rates, discount usage, fulfillment status, and order timelines.

Orders Transactions Refunds Abandoned Checkouts

Customers

Customer lifetime value, purchase frequency, cohort analysis, geographic distribution, and segment breakdowns.

Customers Customer Segments Marketing Events

Products and Collections

Best sellers, product performance, variant analysis, collection trends, and pricing insights.

Products Variants Collections Smart Collections

Inventory and Fulfillment

Stock levels, reorder points, fulfillment speed, shipping performance, and location-based inventory.

Inventory Items Inventory Levels Fulfillments Locations

Marketing and Discounts

Campaign performance, discount code usage, price rule effectiveness, and marketing attribution.

Price Rules Discounts Marketing Events

Store and Online

Theme data, pages, blogs, redirects, and storefront access tokens for headless commerce analytics.

Pages Blogs Themes Redirects
Cross-Source Joins

Shopify + Everything Else in One Query

Shopify alone does not tell the full story. Join your store data with Google Analytics sessions, warehouse inventory from PostgreSQL, ad spend from the Facebook Ads API, or CRM deals from Salesforce. All at query time, no warehouse needed.

Shopify - Orders
+
GA4 - Sessions
+
Facebook - Ad Spend
=
True ROAS by Channel
AI-Powered

Ask Questions in Plain English

No SQL needed. Ask "What were my top 10 products by revenue last month?" or "Which customer segment has the highest repeat purchase rate?" Knowi's AI translates your questions into queries and returns visualizations instantly.

"Show me revenue by product category for Q4, compared to Q3"
Q4 Revenue by Category:
Apparel: $142K (+18% vs Q3)
Accessories: $89K (+7% vs Q3)
Footwear: $67K (-3% vs Q3)
+ auto-generated bar chart
Embedded Analytics

White-Label Dashboards for Your Team or Clients

Embed Knowi dashboards into your Shopify admin, internal tools, or client-facing portals. Full white-labeling, row-level security, and multi-tenancy. No third-party cookies needed.

$247K
Monthly Revenue
3,842
Orders
$64.30
Avg Order Value
2.4x
Repeat Rate

What You Can Build

Common analytics use cases for Shopify merchants using Knowi.

Revenue and Sales Dashboard

Track daily revenue, compare periods, monitor AOV trends, and break down sales by product, variant, discount code, and geography.

Revenue AOV Units Sold Refund Rate

Customer Lifetime Value Analysis

Segment customers by purchase frequency, calculate CLV by acquisition channel, and identify your most valuable cohorts for targeted marketing.

CLV Cohort Retention Purchase Frequency

Inventory and Reorder Alerts

Monitor stock levels across locations, set automated alerts for low inventory, and track fulfillment speed to prevent stockouts and overselling.

Stock Levels Days of Supply Fulfillment Speed

Marketing Attribution and ROAS

Join Shopify orders with ad platform data to calculate true return on ad spend by channel, campaign, and creative instead of relying on last-click attribution.

ROAS CAC Channel Mix Attribution

Connect Shopify in 4 Steps

Create API Token

Generate a Shopify Admin API access token from your store settings.

Add to Knowi

Paste your store URL and token into Knowi's REST API connector.

Write Queries

Query Shopify endpoints directly or let AI generate queries from natural language.

Build Dashboards

Visualize with 40+ chart types. Schedule refreshes. Share or embed anywhere.

Frequently Asked Questions

How does Knowi connect to Shopify?
Knowi connects to Shopify through its REST API connector. You authenticate with your Shopify store URL and an API access token. No code, plugins, or middleware required. Data flows directly from Shopify into Knowi.
Can I join Shopify data with other sources?
Yes. Knowi can join Shopify data with any of its 30+ supported sources at query time. For example, you can join Shopify orders with Google Analytics sessions, warehouse inventory from a SQL database, or CRM data from Salesforce. All in a single query without moving data.
What Shopify data can Knowi pull?
Knowi can pull any data available through Shopify's REST or GraphQL API: orders, customers, products, inventory, collections, discounts, fulfillments, refunds, abandoned checkouts, marketing events, and more.
Does Knowi work with Shopify Plus?
Yes. Knowi works with all Shopify plans including Shopify Plus. Shopify Plus stores benefit from higher API rate limits, which enables more frequent data syncs and larger data volumes.
Can I embed Knowi dashboards in my Shopify admin or storefront?
Yes. Knowi dashboards can be embedded via iframe, URL, or component embedding with full white-labeling and row-level security. You can embed analytics into Shopify admin pages, partner portals, or any web application.
Do I need a data warehouse to analyze Shopify data?
No. Knowi queries Shopify directly through its API and can join the results with other sources at query time. No ETL pipeline, staging database, or warehouse setup is needed.

See Your Shopify Data Differently

Connect in minutes. Join with any source. No warehouse, no ETL, no limits.

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