Embed Amazon Redshift Analytics Into Your SaaS App

Ship customer-facing dashboards in weeks, not months. White-label, multi-tenant, production-ready. Connect directly to Redshift and join it with NoSQL databases and REST APIs without building a data pipeline.

Trusted by teams in fintech, healthcare, media, and SaaS

Redshift — Why Knowi Section
Why Knowi for Redshift

What other embedded tools can't do with Redshift

Most embedded analytics tools lock you into one cloud. Knowi connects to Redshift and lets you join it with NoSQL, APIs, and other warehouses — no ETL required.

Direct Redshift connection - no AWS lock-in

Knowi connects directly to Amazon Redshift and Redshift Serverless. No need to route through QuickSight or stay locked into the AWS analytics stack. Use Knowi on any cloud, on-prem, or hybrid.

Other embedded tools lock you into one vendor's ecosystem. Knowi works with everything.

AI built into the embedded experience

Your customers can ask questions in plain English directly from the embedded dashboard. Generate dashboards from prompts. Surface anomalies automatically.

Knowi's AI is private - no data leaves your environment. No OpenAI keys. No third-party API calls.

Other embedded tools give you charts. Knowi gives your customers an AI analyst.

Join Redshift with NoSQL, APIs, and other warehouses

Combine Redshift data with MongoDB, Elasticsearch, PostgreSQL, Snowflake, REST APIs, and 30+ other sources in a single query. No staging tables required.

Your data doesn't all live in Redshift. Your embedded tool shouldn't require it to.

Managed service - we build it with you

From planning to deployment, Knowi's team works as an extension of yours. We configure the Redshift connection, build the dashboards, set up the integrations, and handle ongoing requests.

Your engineering team stays focused on your core product.

You don't need a BI team to ship embedded Redshift analytics.
Integration

Three ways to embed. Pick what fits.

Choose the method that matches your security requirements and customization needs.

Simple

URL Embed

Public or internal embeddable dashboard via a generated URL. Copy, paste, done.

  • Shareable link for any dashboard or widget
  • No code required
  • Optional parameter filtering via URL
Best for: Internal portals, knowledge bases, quick sharing
Secure

Encrypted URL

AES-encrypted parameter passing with time-based expiration. Filter per customer without exposing query parameters.

  • AES encryption with your own key
  • Time-to-live expiration on every request
  • Tamper-proof customer-level filtering
Best for: Multi-tenant SaaS, customer portals, partner dashboards
Full Control

JavaScript API

Programmatic control over layout, styling, and components. White-label everything your customers see.

  • Custom CSS injection and theming
  • Toggle headers, filters, menus per embed
  • Responsive auto-height and spacing
  • Granular menu and export controls
Best for: Production embedded products, white-label analytics

Single Sign-On across all methods

Token-based SSO maps your users to Knowi with their existing permissions. SAML or API-driven. No second login. No separate credentials. Your customers authenticate once in your app, Knowi inherits the session and enforces row-level security automatically.

Redshift — Comparison Section
Comparison

Why Knowi vs Amazon QuickSight for Embedded Analytics?

QuickSight handles basic internal BI. For production SaaS embedding with multi-tenant security and cross-source data, you need more.

FeatureAmazon QuickSightKnowi
Multi-tenant row-level securityLimitedBuilt-in
Full white-labelingLimitedComplete
SSO integration (SAML, OAuth, JWT)AWS-onlyAny provider
Join Redshift + NoSQL + REST APIsNoSingle query
JavaScript SDK for deep integrationBasicFull SDK
Works outside AWS ecosystemNoAny cloud
Self-service analytics for end usersLimitedFull self-service
AI / Natural language queriesQuickSight QEmbeddable
On-prem deployment optionNoYes

QuickSight works for basic AWS BI. Knowi is built for production SaaS embedding with full white-labeling, cross-source joins, and vendor-neutral deployment.

Security & Multi-Tenancy

Built for multi-tenant from day one

Every feature you need to serve thousands of customers from a single deployment, without compromising data isolation.

White-label

Replace all Knowi branding. Upload your logo. Match your app's look and feel with custom CSS. Your customers see your brand, not ours.

Row-level security

Filter data per user or tenant at query time. Each customer only sees their data. Configurable via content filters or in-database security policies.

Dashboard templates

One dashboard config, dynamically filtered per tenant. Serve 1,000 customers from a single template - no duplication, no per-tenant maintenance.

Encrypted parameter passing

AES encryption prevents tampering with request parameters. Time-to-live settings expire access automatically. Your customers can't manipulate filters to see other tenants' data.

SSO

SAML, token-based, or API-driven. Users authenticate once in your app and Knowi inherits their session and permissions. No second login. No separate credentials.

On-prem deployment

Docker, Kubernetes, or native install. AI engine runs on-prem with GPU support. Data never leaves your infrastructure.

SOC 2 Type II

Knowi's managed cloud is SOC 2 Type II certified. Or deploy in your own environment for full control. Your compliance team gets what they need either way.

Your customers' data stays isolated. Your compliance team stays happy. Your security review goes faster.

End-User Experience

Self-service analytics your customers will actually use

Everything your end users see and do inside the embedded experience.

Interactive dashboards

Filter, drill down, and explore. 40+ visualization types including geospatial, heatmaps, Sankey, and chord diagrams.

Natural language search

Customers type a question in English and get an answer. No training, no query language, no learning curve.

Scheduled reports

PDF reports delivered via email on a schedule. Customers configure their own delivery preferences and recipients.

Smart alerts

ML-based anomaly detection or threshold alerts. Delivered via Slack, Teams, email, or webhook, with context, not just a number.

Data export

Download to CSV or Excel for offline analysis. Scoped to user permissions, no data leakage across tenants.

Personalized views

Each user sees data scoped to their role and permissions. Filters persist across sessions. No two users see the same thing unless they should.

Build vs. Buy

The cost of building vs. embedding

Every product team considers building analytics in-house. Here's what that actually looks like side by side.

Build In-House

Custom analytics

Hire a team, pick a charting library, build a data pipeline, maintain it forever.

  • Engineers needed 2-3 full-time
  • Time to live 6-12 months
  • Data pipeline Build from scratch
  • Multi-tenant security Build from scratch
  • AI / NLP Separate project
  • Maintenance Permanent

Your engineers build BI instead of your product.

Embed with Knowi

Ship in weeks

Connect your Amazon Redshift, we build the dashboards, embed into your product. Done.

  • Engineers needed Zero
  • Time to live 4-5 weeks
  • Data pipeline Not needed
  • Multi-tenant security Built in
  • AI / NLP Included
  • Maintenance Managed by Knowi

Your engineers stay on your product. We handle analytics.

One path takes a year and pulls your team off your product. The other gets you live in weeks.

Customer Success

See how teams ship analytics with Knowi

Real companies embedding Knowi into their products today.

Telecom & Infrastructure

How intlx Solutions powers intlx360 with Knowi

Replaced fragmented monitoring tools and slow dashboards with a unified operational intelligence platform. intlx360 connects alarms, incidents, assets, and analytics across telecom operations in a single view.

Embedded dashboards Real-time analytics Multi-source data
“We're building things with Knowi no one else in the industry is doing.” Jeremy Boilard, intlx Solutions
Read the full story
IoT & Connected Devices

Verizon ThingSpace Intelligence

Knowi powers the embedded analytics layer inside Verizon's ThingSpace IoT platform, delivering real-time device monitoring, usage analytics, and anomaly detection across one of the world's largest connected device ecosystems.

Embedded dashboards IoT analytics SSO Custom alerts
Real-time monitoring for millions of connected devices across NoSQL, SQL, and API data sources.

Frequently Asked Questions

Quick answers to common questions about Knowi
Connect Knowi to your Redshift cluster, build dashboards with the drag-and-drop builder, and embed them using a secure URL or JavaScript SDK. Knowi runs native Redshift SQL, handles multi-tenancy, and white-labels everything your customers see.
QuickSight is AWS-only and designed for internal BI. Knowi is purpose-built for customer-facing embedded analytics with full white-labeling, cross-source joins (Redshift + NoSQL + APIs), vendor-neutral deployment, built-in AI, and a managed service.
Yes. Knowi connects to both provisioned Redshift clusters and Redshift Serverless. The connection uses standard JDBC - no additional configuration needed for serverless workgroups.

iFrame: simplest, fastest, fully isolated

JS SDK: deeper customization, events, interactivity, tighter product integration
Knowi supports both.

Most teams embed their first dashboard in minutes. Connect your data → build a dashboard → embed with a secure URL.
Yes. Knowi lets you join Redshift with MongoDB, Elasticsearch, PostgreSQL, Snowflake, REST APIs, and 30+ other sources in a single query. No staging tables, no ETL pipelines, no data movement.
No. Knowi is cloud-agnostic. You can connect to Redshift on AWS while also connecting to databases on GCP, Azure, or on-prem. Knowi can be deployed on any cloud or on your own infrastructure.
Yes. Each embedded session is securely scoped by tenant, user, or role using row-level filtering, group permissions, and runtime parameters. One dashboard template serves thousands of customers without duplication.

See Amazon Redshift embedded analytics with your own data

Send us a sample dataset or connect your data live. We'll build a working embedded dashboard in your first call.

My team tested various data visualization tools like PowerBI, Domo, Sisense and Knowi emerged as the top choice for its speed in creating useful dashboards and ease of use for non-technical users.

Phil Bryant
VP Business Intelligence, MacroFab
Telstra Verizon Lockheed Martin Everbridge ConvergeOne NJM intlx Solutions

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